Listed below is a sample of Esteemed Consulting’s website development process. This timeline lists the major tasks and material hand-offs of a typical 25-page web design or re-design project.
| Week 1 | Client | Esteemed | Both |
| Contract signed | x | ||
| Pre-planning meetings and team assembled | x | ||
| Week 2 | |||
| Team kick off meeting | x | ||
| Review roles, responsibilities and timeline | x | ||
| Product spec sheet template/s provided to client | x | ||
| Site maps presented/ adjustments noted (spreadsheet) | x | ||
| Week 3 | |||
| Keyword research/ selection | x | ||
| Client approves site map | x | ||
| Esteemed presents template theme (look of site pages) | x | ||
| Client approves template theme | x | ||
| Website design: Branding begins | x | ||
| Client provides new content > not on current site | x | ||
| Keywords are reviewed and approved | x | ||
| Esteemed pulls existing website content for editing | x | ||
| Week 4 | |||
| Client begins work on product pages | x | ||
| Client begins to pull photos/images to fit product categories | x | ||
| Website design updated “brand application” presented | x | ||
| Website theme customized to match branding colors | x | ||
| Week 5 | |||
| Client reviews/ approves brand application | x | ||
| Client submits first draft product page content | x | ||
| First drafts of new content written | x | ||
| Esteemed provides drafts of new content pages to client | x | ||
| Client reviews/ approves new content pages | x | ||
| Week 6 | |||
| Client’s “development site” set up on test server | x | ||
| Client provides product pages with descriptions and specs | x | ||
| Client provides form information: (e.g., Request a Quote) | x | ||
| Esteemed reviews and edits product pages | x | ||
| Esteemed provides client with photo specifications | x | ||
| Week 7 | |||
| Site visual design begins | x | ||
| Esteemed pulls information from existing site | x | ||
| Content integration begins | x | ||
| Client approves product pages | x | ||
| Client provides images | x | ||
| JPGS, sized & properly named | x | ||
| Week 8 to 9 | |||
| Esteemed assembles all content into web pages | x | ||
| Site build out continues | x | ||
| Esteemed conducts site review | x | ||
| Week 10 | |||
| Client reviews websites for content | x | ||
| Client provides a detailed written change/correction list (as needed) | x | ||
| Change list complete | x | ||
| Site refinements made | x | ||
| Week 11 | |||
| SEO features enabled | x | ||
| Links & forms checked | x | ||
| Site tested and proofed by Esteemed | x | ||
| Site tested by Client | x | ||
| Final adjustments made | x | ||
| Week 12 | |||
| Sites moved from test server to client host | x | ||
| Go live | x | ||
| Site goes live | x | ||
| Training for WordPress to edit site | x |
The above timeline is just an estimate. Many components of building a website are dependent on other assignments. Delays in receiving materials, images or approval could push the timeline out by a week or more.
To get a free consultation for your web design project, call Esteemed Consulting at 858.780.9983
